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Jan 07 2018 
Make way for ‘smart staff’
The personal technology employees are using to navigate their lives outside of office hours are improving their skillsets in work-relevant areas. Improved staff skills means improved efficiency, innovation, sales. Greater confidence means more individual and team-based responsibility ... -
Sep 01 2017 
Trackers in our Bodies? | The Daily Mail
Futurist Will Higham says: “Over the coming decades we’re set to see numerous innovations that will enhance our health and environment, saving time and trouble and bringing us closer to our friends, family and community..." -
Jun 02 2017 
The customer is always right: the future of real estate | Property Matter
The British Property Federation Annual Conference on 15 June – ‘Through the Looking Glass: The Future of Real Estate’ – identified some long-term trends that could influence how real estate has to develop to meet customer needs in future.
Consumer Strategist, Futurist and Founder of the Next Big Thing, William Higham, identified 5 key trends, which […]
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Apr 09 2017 
How Awesome was Last Week? | Fast Company
“Nostalgia bypasses intellect and reaches straight to the heart,” says William Higham, a consumer strategist who has helped brands like the BBC and Universal Music leverage nostalgia. -
Apr 10 2016 
Second Life Crisis? | Daily Mail
An interview with Will in The Daily Mail. "Trends analyst William Higham says life's becoming more complicated today. 'We begin one life, but we're increasingly starting a second, through choice or accident...'" -
Apr 10 2016 
The Return of the Beard | Financial Times
Interview with Will in The Financial Times. "Trend forecaster Will Higham believes the beard is a reaction against the idea of the metrosexual ..." -
Apr 09 2016 
Monarchy and Housing to Stay | Daily Express
Trends expert William Higham said: “Britons expect – and want – British staples like the monarchy, the BBC, marriage and pubs to continue. But we have embraced a host of innovations too." -
Apr 06 2016 
How We’ll Buy Property in 2025 | City AM
Futurist Will Higham and others have written a report for EasyProperty on the future of estate agents and property purchase -
Apr 04 2016 
Are Men in Ads becoming Idiots? | Times of India
"Men in particular are suffering from a kind of identity crisis," futurist Higham says. "They are not sure if they should be providing and not sure of what that now means." -
Apr 04 2016 
Craft is all the Rage | Sunday Times
William Higham, of trend forecasters Next Big Thing, calls it “traditionalising”, arguing that it’s not just about home accessories, but a renewal of interest in skills and crafts.
