Your customers, employees & clients are changing.
We help you find innovative ways to
satisfy their new needs.
What matters today – and tomorrow
At Next Big Thing, we believe in three business concepts: Agility, Innovation and Collaboration.
Three concepts that can drive growth and resilience in customer strategy and workplace organisation.
Three ways to help any company safely navigate the choppy waters of tomorrow’s uncertain business landscape.
At Next Big Thing, we believe in three business concepts: Agility, Innovation and Collaboration.
Three concepts that can drive growth and resilience in customer strategy and workplace organisation.
Three ways to help any company safely navigate the choppy waters of tomorrow’s uncertain business landscape.
Respected, inspiring and agile
In our volatile world, it’s hard to predict what’ll happen next month, let alone next year.
But Next Big Thing can reduce that uncertainty.
As Strategy and Innovation consultants, we lessen the ambiguity around business futures. We help companies embrace volatility as a chance to identify growth opportunities.
Next Big Thing delivers on three fronts:
- We paint a realistic picture of tomorrow so clients can make smarter strategic decisions.
- We help leaders identify which strategies, models and products will appeal in future.
- We help companies nurture an innovative, agile culture across the organisation.
“They translate trends into real commercial opportunities.” Alex Owens, Insight Head, Sainsbury’s UK
“Their insights proved really useful to us.” Wayne Garvie, Head of Entertainment, BBC
“You should talk to them if you have any future thinking requirements.” Louisa Livingston, Insights Director, Hachette Publishing
NEW TALK FROM WILLIAM HIGHAM
Six Ways to Conquer Uncertainty:
Successful leadership in a volatile world
2024’s shaping up to be another year of uncertainty. As a result, many executives themselves are feeling uncertain. But that doesn’t need to be the case. As CEO of Next Big Thing, I’ve been helping companies manage uncertainty for over a decade. And I’ve learned that volatile times actually provide more growth opportunities than calm ones. As Formula One champion Ayrton Senna once said: “You can’t overtake fifteen cars in sunny weather – but you can when it’s raining.”
I’ve created a new talk to help businesses feel confident in today’s unstable world. That shows audiences not just how to manage uncertainty, but how to find huge growth opportunities within it. It distils all my Uncertainty Management experience iinto six practical processes you can adopt to help you thrive in a VUCA world.
Our latest report analyses how a renewed appreciation of Community is set to transform customer attitudes and business landscapes in Europe, US and Asia.
It reveals the potential impact on target markets, household purchasing and living spaces; the dangers of community gate-keeping; and how “echo-chambers” will impact purchasing as well as politics.
The report includes a wealth of hard data, commentary, recommendations, and practical new business opportunities: from Framily Values to Graddy Flats; Live Work Play spaces to Seasteading; No Collar Workers to Branded Communities.
Next Big Thing founder William Higham is a popular conference speaker on Future Business Strategy and Leadership. Do check out his latest showreel (right).
William helps his audiences anticipate and navigate an increasingly uncertain landscape. His engaging talks offer guidance on the future of customers, employees, ethics and technology, across sectors from Finance to Food.
He’s delighted audiences at events for FT to Barclaycard, Disney to Colgate, from San Antonio to Seoul. His talks have inspired thousands to face the future without fear, armed with practical ways to handle any situation.
“William’s provocative insights inspired the audience to think up great new ways to serve tomorrow’s consumer.” Matt Houston, Director of Strategy, Primark